2020

Dec 12, 2020

Why and how I deleted 4000+ connections from Linkedin


The Procession of the Trojan Horse in Troy by Domenico Tiepolo (1773)
The Procession of the Trojan Horse in Troy by Domenico Tiepolo (1773)

 

First things first: could someone remind me of the main goal (or goals) of using Linkedin as a professional social network? 

It undeniably seems to me that, while I had more than a few thousand connections and followers, for all the times I have opened Linkedin to check what was going on (or to reply to that desperate student looking for advice or an internship), I could not fully process what was posted and the quantity of things that are of absolutely no interest to me personally.


In this post, I will explain the reasons that lead me to delete a big chunk of my Linkedin Network, and how I defined and identified those that have to be deleted


As for Facebook, Instagram or even Twitter, every place has its own use. 

Keeping in touch with close friends and family on Facebook, taking interest in following beloved artists and brands on Instagram, and enjoying the occasional discussions with likeminded people on Twitter is according to me, the appropriate way of utilizing each and every social network website.

However, for Linkedin it has alway been a relationship of love and not-so-much-love. You may wonder why ... 

I think that the way I view and use Linkedin are far different from what other people are using it for.

Like any product, we may have different ways of using it: 

a car can drive you from point A to point B, and it can also have a couple of subwoofers and loud speakers to play music as if you were in a night club. 

I don't mind having cars in our cities per say (a part from them being a source of pollution, accidents and produce a lot of waste),  they solve a fundamental problem of transporting people and goods, however in my personal opinion,  playing loud music around urban areas is not what a car was mainly built for.

Therefore, living in an area where most people try to compete for the loudest bass coming out of their trucks at 2 am in the morning is not something I would welcome with a happy attitude, and moving to a calmer area with more civilized people would be on top of my to-do list.

The same analogy could be applied to Linkedin. 

We all have our uses of this website, and despite other people's different understanding of why they are there, I do not intend to move out of it, especially since in real life we don't have the luxury of a "delete connection" and an "unfollow button ( yeah I hear you wishing only if that were true ).

So what is Linkedin anyways ? Let's break it down by asking more specific questions. 

Is it :

  • a job posting site?
  • a professional network?
  • a place to share your kid's drawings?
  • a place to ask for donations?
  • a place to promote products?
  • a place to find love?
  • a place to scam / be scammed?
  • a place to post political views?
  • a place to talk about religion?
  • a place to gather information / spy of people ?

Digging deeper requires much needed enlightenment regarding this matter. We all have observed a certain change in this website. I believe it all started with someone posting a meme or a funny joke, people liking it, others adding them to their network, and BAM! 

The change happened. I've seen it all... I mean all types of garbage...

As a principal, I'm all for seeing a cute kid's drawing of his father's ugly face with spaghetti sauce on a dirty napkin. However, I am a true believer that Linkedin is not the proper place to do that. 

Linkedin lost its primary goal according to me.

This is a personal opinion type of post, because again, I'm all for your freedom to post, say, and share anything you feel like sharing. And I would love for you to extend me the same courtesy and accept that I have the freedom and the right to not wanting to see irrelevant posts there.

I will not be analyzing or talking about the change of Linkedin feed algos and how they affected what we see and what type of posts get the most visibility. 

I'm sure the folks over there are doing their best to maximize shareholder profits (and by the by, maximizing user engagement).

I'm here to talk a bit about the kinds of engagement that I did not like, and what I did to do the "grand-ménage" of my network. 

While we're at it, If someone from Linkedin is reading this, I'm curious to know if you guys have thought about the engagement quality on the site. 

Your abuse reporting system is an absolute joke in terms of UX and you really need to figure out a way to offer help, the same way you are shoving the premium upgrade button everywhere, and the same way you made it a 3 step process to take our money. 

I would love for you to do the same UX simplifications to hear out your users and not send them in an infinite dance around the FAQ page (yes I tried to report someone posting really offensive stuff, and spent 35 minutes clicking from page to page, only to come back the the main FAQ page afterwards) this is done by design and a very bad one. 


Let's know the targets:

a disclaimer: this is not an attack on these people and their freedom to share whatever they want. This is a personal desire from me to clean up a personal space, a space where I do not tolerate low value posts filling up my sight.


In order to identify potential candidates for deletion, I needed to firstly define the different target groups with clear and simple characterizing feats. Since the process of deleting a few thousand connections all at once was made almost impossible by Linkedin ( UX team need to look at the possibility of a "select all to delete" feature).

Let us start with the recent trendy garbage:


1- People tapping twice, and any one sharing a "tap twice to see..."



This segment is the most annoying one recently and I don't have to sell you on this, no justification is needed for anyone participating in this wave of spamming. It was a trick to get more exposure by applying the same method used first on Instagram ( Insta has a double-tap-to-like feature that was not available until recently on Linkedin).

I understand if a social media influencer uses those silly methods to collect likes and get more exposure. Doing this on Linkedin is a sign of stupidity. STOP THIS!


2- No personal photo whatsoever



This is self explanatory, If I have never met you, and I already have you on Linkedin, the minimum thing to have is to put your full name and photo.

If you are afraid of showing the world how you look like, it is hard to accept being connected with actual faceless ghosts. Unless I personally know you, and somehow you decided to delete your profile photo, "you be gooooone" too buddy.


3- Photos of cats, dogs, cars, the beach, natures, food.. instead of a human being

Well, If you have no respect for yourself, how do you expect other to have any for you. Imagine having a photo on your ID, with something else besides your personal photo.

Since I believe that an online profile as something we have control over, why not put your best professional photo, or at least a photo that reflects a nice smile, without showing the world your bathing suite. 

Are you a fan of cats or dogs? We all are! who doesn't love those cute human companions, but as I have mentioned above, there are much appropriate place for that. Linkedin is definitely not one of them.


4- No name, or only initials


It is like, you are sitting at Starbucks, someone introduces themselves to you, asking for your business card, and when they hand your theirs , it is blank, or it has just a couple of initials. No pal, not interested.


5- Natural spammers 

This segment both tricky and easy to get rid of. I will explain in the "How" part how I got rid of most of them. However, my specific rule may not generalize well with others. 

It is composed of those that do the following things repeatedly  :

- Post more than 5 times /day

- Like more than 5 posts / day

- Commenting more than 5 posts / day

Combined with:

- Shouldn't show up in my feed more than 5 times / day for any of the above reasons

- Never sent me a message or an inmail

- Have sent me a message or an inmail, which was totally irrelevant 

- Those scraping profiles for contact info, AKA:  have sent me an unsolicited email at least once

- Those shoving their political / religious views down our throats, one mistake & "you be goooone"  


Doing the filtering and selection for this segment took a bit of time too, it required massive amount of historic data and manual labeling of some of the content in advance.. It was worth every second !

 

6- Romeos... Juliettes... the other type

This segment annoys most people. The definition is pretty strait-forward: Those who consider Linkedin as a dating website. All those that post inappropriate content, and those that have been publicly named and shamed by others.

I admit that the work I did to remove this segment of people from my network was done purely manually. I did not have enough data points to build something that wouldn't miss.

And since I was luckily not the target for marriage proposals on Linkedin, I had to rely on this basic rule, and I choose not to disclose it here.


7- I am recruiting for UAE, DUBAI, CANADA, MARS...


It is a sad feeling when, while browsing through the posts, you see a well respected connection falling victim to the scam of those trying to be the wiseass. I do not believe that copy/pasting this type of posts proves any point what so ever. As much as I don't appreciate scammers, I have less appreciation for lesson-givers. So this group is also an identified target for deletion.


Let's summarize and move forward :


The potential target list can get larger with special cases. I decided to keep it as short as possible for the time being in order to test the actual benefits of this first iteration. 

All in all, 7 target groups have been identified for immediate removal. Some of them have direct identifying characteristics, and other are only identified by behavioral traits . 




This simplification will help in the execution phase. Since profile identifying features are easy to spot once well-defined, and do not require any activity history to be processed. While the behavioral features are harder to come by, and require complex definitions, and an actual analysis of posts, comments and user activity to be able to flag those suckers and delete them.
 
I must note that I was extremely careful while implementing this project for 2 main reasons:

  • Mistakes happen, and I needed to make sure that my code does not delete based on false interpretations

  • Requiring user activity data was extremely tricky, It needed some of patience and a lot of scraping. Doing so meant that I could be detected by LinkedIn for having unusual activity. So my work needed to be as humanly-like as possible, or else I could risk being flagged by the website.
The breakdown of the work went as this:

Profile features identification


The easiest one was identifying the first segment based on predefined profile features. As explained above, there are mainly 3 features I am interested in:
  • The name
  • The profile picture
  • Profile description
Since Linkedin allows for a full download of network information, this process was done manually. However, it did not yield some of the data I needed to analyze and apply the identification rules. Yes you've guessed it right, I couldn't download profile photos from the archive dump provided automatically.
This is why an additional script was added to go through all the profiles one by one, after retreiving the corresponding URLs.









Behavioral features identification


Behavioral features identification was the longest part to work on for obvious reasons.
The challenging part was getting the data needed, AKA the signals required to flag targeted profiles.
Without going into more details, it took around 90 days of monitoring to be able to recover a decent amount of data that have allowed me to identify the largest group .
Below is a simplified diagram explaining how I split the targets, and what went into doing the identification.

I insist on "simplified" because I do not intent to reveal the actual work and the details of the various steps for obvious reasons.


This simplified analysis lead to the implementation of 2 modules:

- Activity module

- Text analysis module

For the first module, and during the monitoring period, since one of the criteria for identifying potential targets was a limit on how often they post, like or comment, per day, I had to capture this information and for every connection going beyond that limit, a flag would be set to the corresponding profile.

The text analysis module was at first a sub part of the activity module. Since I was getting post contents, I figured I can download it all. However it was a very complex task.

Honestly, the whole project was as you would have imagined it, full of trials and errors. Figuring out the optimal way to capture relevant information without consuming much time or resources took a while to optimize.


After the whole thing was set in motion, I was able to gather and flag a large number of information. It was unexpectedly mind blowing!


The Final fun part: Results ! 


As the title reveals it all, I was able to successfully and happily delete more than 4k useless connections on Linkedin. 

Most of them were profiles of people I never met, people outside of my work network, working in industries and in positions that were not relevant to me. So the actual lost was not huge in terms of being exposed to the world based on the 6-degree theory. 

Was it worth the effort? YES! a thousand times YES!

I actually feel the difference in the quality of posts I m experiencing in my feed. I got rid of many spammers, and the overall garbage-to-gold ratio has declined tremendously.

Other than the actual approximation of the total number of deleted connections, I will keep the rest of the details for myself. No personal identifying information or codes will be posted anywhere.

This project was a very self-indulging exercise, where I applied some of the stuff I usually do at work.

Regex, image processing and Deep Learning were heavily used in the behavioral-targeting part of the project.  

I had to analyze a large volume of texts, activity flags, posts and content varying from photos, links and videos. Comments were out of the scope of this project, however comment activity was taken into the equation for obvious reasons.


I personally went through each and every deletion-candidate for manual validation, since the data volumes and the mix of different techniques made it a bit tricky to pre-label posts and profiles, some manual labour went into achieving the final goal.  


My final advise for anyone complaining about LinkedIn: you should clean up and delete those who annoy you. simple..


This work took around 4 months to complete, about 90 days went into gathering the necessary data and 4 weeks of trial and error over multiple weekends. 

Doing this write-up took around a couple of days, and I went back and forth regarding the use of certain terms, especially the "not so politically correct" ones. So What you got here is a mix of both worlds and the fruit of some post-meditation writing.


Below are some other sources of fellow humans complaining about how sucky Linkedin became.. I feel you guys!


Quora : Why does LinkedIn suck?

Quora : What are the things that suck on LinkedIn?

Quora again : How bad is Linkedin?


legal disclaimer: For apparent reasons, I would like to say that this post, and all the stuff behind it are a work of fiction. I love sci-fi stuff and this write-up is a part of an imaginary scenario that never happened. It was all a dream, probably. No one is responsible for this. And if it bothers you in anyway, feel free to take a chill-pill. This never happened, Okay?

Nov 18, 2020

Text Visualization : Come and get inspired !!


 Doing data viz on some types of tasks can be difficult, especially when ordinary line, bar or pie charts will not do enough job explaining the ideas we want to convey.


Text in particular, is a bit delicate to represent with the traditional techniques. Depending on the core idea we would like to represent, sometimes it turns out be be a much harder task.

The Theodore Psalter, AD 1066: Add MS 19352, f. 100r




I remember few situations when I attended a presentation, only to leave later with more confusion regarding the charts used.

I have talked many times on my Twitter about the importance of data viz, and how we really need to make sure that graphs are as simple and as clear as possible, containing easy to understand information, without confusion to your audience .


Yes I really do understand that this requires a certain patience and expertise, however why not get inspired and learn from people having done the task and try to understand the story behind the data, the goal and the objectives of such graphs? 

I stumbled upon a great resource that I wanted to share to the world, so here it is:



It is called the " Text Visualization Browser, A Visual Survey of Text Visualization Techniques"

I really enjoyed the contents, especially the papers associated with each data viz. 

The good thing is, they have selected a few good papers, with really interesting topics, so it wont be an hard job to read the paper, understand the subject matter, and not jump directly to see the charts.


Read !

Learn!

Get inspired!

Apply!

Repeat !



Jun 29, 2020

On the importance of using Docker 🐳


I have always talked about the importance of adopting agile methodology in analytics projects.

With the fast pace of data acquisition and the immense volume of data points collected every hour in certain domains,  being  able to iterate and deploy very fast is a vital necessity in today's cutting-edge era.

 fish swallows an Egyptian soldier in a mosaic scene depicting the splitting of the Red Sea from the Exodus story




I wanted to share some thoughts on a very important set of technologies that are widely used in certain organizations in the automation, the deployment and  the running of robust and stable data products.


I am most certainly sure that you have heard of Docker! That big blue smiling whale  🐳 

Below, I will boil down in simple terms what is it and why I believe it is an important tool in the field of data analytics.

What is Docker ?


Simply put, Docker is an open-source application that utilizes the container paradigm at its core functioning. It allows developers to eliminate hours of work every year, lost in doing repetitive work of setting up environments, installing OS and other applications and therefor allowing them to be more efficient and providing them with precious time that should be spent in more added-value tasks.

It allows the packaging of an application and its dependencies in a virtualized container, permitting its deployment in other environment without the hassle of thinking about compatibility and runtime issues.


Docker gives the possibility of making sure the application could be launched in an isolated environments, therefore providing the huge possibility of deploying it on premise, in a public or private cloud...etc

Docker is not the equivalent of a virtual machine because it does not require the user to worry about setting up the OS and its different dependencies. Its technology relies of utilizing the Linux kernel and the different host system resources (CPU, memory, storage...etc) to provide an isolated environment relative to the application.



Benefits of using Docker


Several benefits could be gained by utilizing Docker in an enterprise context. It goes without mention that the success of this technology comes at no surprise considering the gains it allows us to have >


Flexibility & Portability :


One of the major pain points for IT professionals while working with different sets of applications is the extreme complexity they face to guarantee that applications are smoothly deployed and ran on their production environment.

This complexity is doubled when there are constraints within the company if they have different sets of environments for development, testing and production. It is not always possible to have an iso-system for all these environments and sometimes upgrading the python version in a server might have disastrous consequences on other applications using the older version.

Due to its technology, Docker permits organizations to worry less about this issue and provides a certain flexibility and portability to its users. The core system and its dependencies are not effected by one application, each Docker container has its owns requirements installed within the container.

This makes the task of spinning up a Docker container and deploying it anywhere , a piece of cake! You don't need to think about whether or not the application dev team has thought of making sure the exact system requirements are respected, and offers this flexibility for the dev team to only focus on how to build a running software without the hassle of prerequisites installation and version compatibility .



Efficiency & Scalability :


You can not fully grasp the fact that with all its features, Docker provides a certain amount of efficiency. Gaining time that could have been spent in prerequisites verification and installation is a major efficiency feature. No more time lost due to inadequate configuration, error of compatibility and issues we all could face.

Docker's isolation feature allows developers to pick and choose their technological stack and use the most efficient version of any software to include in their application,  which means that is you believe that a certain programing language is more user friendly than other, or if you are more efficient in working with R better than python, Docker provides you with the possibility of using the best tools for you.

And because launching an application with Docker is a matter of a couple of clicks ( which can be automated) spinning up a container in few seconds provides a major scalability feature that could be utilized when demand is very high and there is a need to scale up or down a certain application.


Security:


Lastly and most importantly, the security feature provided by Docker is a less-known feature. By design, Docker ensures that every application running inside a container is isolated from other applications and containers, even if they are deployed on the same system/server.

Docker ensures that every container is completely segregated and isolated and from an architecture point of view, the system administrator have complete control over the flow of data and the interactions between different system.



Final thoughts:


I believe that data scientist and software engineers are better off focusing on enhancing their code, building efficient and user friendly application. Time lost in setting up infrastructure and dealing with compatibility issues is for me a lost investment .

Using Docker is in today's extremely competitive world is a must. It because some sort of a filter criteria for me to evaluate how efficient and competitive a certain company is, based on their techno stack and whether or not they utilize this type con technologies.

I should mention that the container based solutions are not limited to Docker. There are various other tools that can substitute it.

It goes without saying that some people have brought up the disadvantages of Docker in certain contexts. I am fully aware that in different situations, there should be an adapted solution/ tool.

Docker might have few drawback, however I believe that for a well structured organization, taking advantage of this tool, while keeping in mind its constrains (and doing something about them) is the answer here.


Feel free to share your thoughts about your experience with Docker in the comment section! If you need any advice about how to use Docker in Data Science applications, hit me up on Twitter!







Jun 21, 2020

Surviving a pandemic... Why some companies will not make it ?


Over the course of history, the world has been through various crisis and chocs. One of the oldest recorded economic crisis was the one that happened about 2000 years ago, in the Roman empire.

It was simply caused by the loss of trade ships that sank in the red sea and pushed the prices of goods like ostrich feather and ivory, the crisis expanded to touch real estate, trade and agriculture.

Laurens Mort de Tibère
About the same time the great house of Malchus and Co. of Tyre with branches at Antioch and Ephesus, suddenly became bankrupt as a result of a strike among their Phoenician workmen and the embezzlement of a freedman manager.

These failures affected the Roman banking house, Quintus Maximus and Lucious Vibo. A run commenced on their bank and spread to other banking houses that were said to be involved.  This situation caused the banks to push borrowers to pay back their loans. Real estate value crashed because there were no liquidity available and the rest is history.


This happened again and again over the course of the following 2000 years. The reactions were almost always similar and the results were as catastrophic as you would imagine. However, something history proves to us is that humans don't learn from past events.

Today..


The current pandemic situation is one of those crisis. It is a big one, and with what economies around the world are implementing to survive it, are a proof that the hit will be hard and will change the course of history, again.

Let me clarify one thing : when I say it will hit hard, it does not mean it will be sudden, or fast. One thing we should all remember is,  for every action there is an equal and opposite reaction.

The world will soon pass "the peak" days of the virus. However, true recovery will take years, and the effects will be seismic especially if a "second wave" of the virus hits again.

Why seismic?

because the current crisis is similar to a sudden "earthquake". It has hit in an expected time, no country was prepared to deal with it and most importantly, no country has ever been prepared to deal with the "aftershock".

Currently the impact is immense, economies are on hold. Entire populations are in lock-down  or were on one ( almost 3 billion people) and issues in certain economies with weak and unprepared corporate structure are pushing the catastrophe even further down the rabbit hole.


Coronavirus (COVID-19) Active Case Timelapse Map - Bequests.co.uk



In this article, I will lay down why I believe that some companies will not make it through this crisis, and I will talk briefly about the 2 most impactful factors of this decline.




What has happened / is happening ?


As many people were joking about it online, but this pandemic has driven innovation and digital transformation within various organizations. It has accelerated trends that were already reshaping and transforming our world as we know it.

Is COVID-19 Forcing Your Digital Transformation? 12 Steps To Move ...

The shift


Let us be honest, for those working in 1000+ employees corporations ( and also the smaller ones ), do you remember what was the "work from home" policies in before march 2020?

It was almost impossible in certain companies/countries to have permission for a half-day remote work.

Culturally, with the industrial age, the physical presence of "resources" in the factory was mandatory. You cannot get paid if you take some pieces of machinery and assemble the product at home or somewhere else and bring them the other day. It was not possible to do remote work.

This culture has evolved with time and with the evolution of technology. However, technology moves faster than "laws" or "rules".

The rule was : You have to be there, your boss has to see you work and should be able to check and control what you are doing.

retraité, moi ? jamais - Bretzel liquide, humour noir et photos ...

Yes you can deliver, however, you have to do it in the corporate headquarters, from 8 to 17, with a "programmed" lunch break that you have to respect.

And what happened with the pandemic was the following :

Being physically present in the office became some sort of a risk. Yes, coming to work meant you will leave your home, commute in public transportation in some cases,  be in contact with other people on your way, probably get infected (or not, but who's up to take the bet) and this would make you a possible carrier of the virus.

Companies couldn't risk that. Why? Well,  companies didn't want to jeopardize all the resources they have in the time of crisis. So an "emergency-transition" and new work-schedules were put in place to distribute the working force into teams that would alternate between being present and being away ( till now, we haven't talked about remote work yet).

My reasoning here apply to almost all sectors of activity. I am not including technology-based corporations because these"emergency-transition" schedules were also applies in shops, restaurants, various types of business that had to reduce somehow the number of present people at once.

 Business continuity was the top priority, and risking one infected employee coming to work and spreading panic within the 1000+ other workers would cause panic, and a sudden stop of the activity. That would also cause panic amongst customers and providers, and no one was up to take the risk of it happening.

Companies were actually "pushed", yes pushed because it was not their first option in the first place to start a new "work from home" policy if it was not for the pandemic.  Announcement from governments came along to ask for their citizen to stay at home for the next couple of week.

The results of that were amusing : in a heartbeat, all possible and impossible resources were made available to all employees to do remote work. Again,  it was out of the question to allow any risk of stopping the activity.

VPN and video conference apps were bought and paid for, laptops were distributed and complimentary wide LCD screens were given to employees.

This was a precedent in the speed of technology adoption in modern economic history.


Working from home remote working memes

The point I am trying to make here is that this crisis has ( for one reason or the other) made a crack into the existing "stone-age" rules system.

Companies struggling to adopt technologies such as video conferencing were pushed to make a quick shift to adopt and use technologies that would benefit them during this strange time where business has to continue despite the distance constraints. Workers that had the habit of "resisting technological change" were obliged to use these tools.


Why some companies will not make it ?


There are various factors that are changing the future of the economy post-pandemic. 2 forces are in my opinion, the most impactful ones:  An major change in demand and the disruption of the workforce.


  1.  Metamorphosis of demand


The sudden and very fast change in the demand trends has immediately impacted the top line results and made companies feel the immensity of the actual issues that is going to happen.

Consumers have drastically reduced their expenditure on certain products and services, while increasing the share of money spent on others.

Toilet Paper Tp GIF by MOODMAN - Find & Share on GIPHY
No one understood why T.P was the go-to product of this pandemic

Restaurants, concert venues and other business are the typical example of "money not spent" by consumers. Delivery services and online shopping services are the opposite example of a booming business during the outbreak. However this is not the focus of my analysis.

What I'd like to focus on here is B2B demand.

It is this self-destructive corporate behavior that causes companies and economies to collapse and initiates a never ending domino effect on the economy ( remember what happened in 2008, right? )


By self destructive behavior I mean all the actions companies took to cut costs, arbitrarily, stop purchase orders, cancel service contracts and sometimes fire a whole bunch of employees, without thinking of the repercussions of such irrational behavior on the well-being of their companies in the mid and long terms.

I understand that for operational costs, there should be something to be changed when there are no operations ( AKA: no business, no money coming in ),  However it has touched costs related to long term investments that already have a budget set from 2019 and are sometimes an essential investment to insure service stability and quality.

Upgrading production ressources, enhancing existing process or hiring new talent are mandatory investments which have a great deal of impact on any company's performance down the road.


While rationalizing expenditure might seem like the go-to strategy, I would really like to say it with big huge letters:

 IT IS NOT A STRATEGY TO CUT COSTS !

Even the least experienced of people can think of this:

We need to safeguard our cash, well let's cancel that X order, and let's ask the other vendor to reduce its prices, and if they don't do that, we can cancel it as well.
This has prompted various companies to seek alternatives, either as vendors or as clients. These alternatives has always amounted to either spending a fraction of the provisioned budget, or not spending it at all.







In its essence, cost cutting is a double-edge sword, if done properly it can help struggling companies survive difficult times and manage to sustain operations while dealing with a declining business.

If done badly, it will backfire causing sometimes irreversible damage.


Layoffs especially, are a tough one to deal with. Going from a certain setup of the working-force and workload distribution, to facing new challenges of more work (with probably a salary reduction due to reduced working hours) wouldn't be much appreciated by the employees.

Effects of this type of actions would be reflected on employee performance. People would be less motivated, less efficient and  one hour of their work would be less valuable under these circumstances.

Without going very deep into this subject, I would refer you to this short write-up from 2006 ( yes issues happened before and it's not just the coronavirus . Idiots survive crisis, just like cockroaches survive radiations).

Idiotic examples of corporate cost cutting

Now let's move on.

 2. Disruption of the work force:


What we are observing currently is a drastic shift in skilled labor demand. Due to the sudden change of consumer behavior, some industries has moved their weight towards the digital space. This means that more talent is required with skills such as digital marketing, logistics and IT , just to name a few.

The existing pre-pandemic talent pool was already under high demand and more people have made the transition from other specialties to the digital world already.

With the boom in e-commerce, and the new / renewed preference for doing every possible (and reasonable) purchase from an online plateforme, companies are struggling to adopt more intuitive sales tunnels. This is/was not an easy task for most unprepared corporations, when we take into consideration the technical difficulties these unprepared companies are facing.

Sales GIFs - Get the best GIF on GIPHY
Shifting to online is not only about technology.. it is about the experience as well

Not finding the right talent would probably push companies to force this transition to an all-online business without the proper execution.

Throwing money at this problem wouldn't do it any good, considering the fact that online customer experience is highly influenced by how smooth the buying experience is.


As I thoroughly explained above, remote working has became somehow the norm now. Although some companies are going back on their decision to make WFH possible, employees are now taking notice of how important this flexibility to them, especially during uncertain times where traveling and free movement could be restricted at any time without a prior heads-up.


Nothing is going back to normal. Please understand this!

Talent is a very volatile "ressource"

If certain companies wont adapt to offer flexible work setups, others will. When a company X refuses to offer a certain amount of flexibility, the good guys will leave, taking with them a heart full of love for the idiocy that made them do a career change.

Losing talent to competitors is something regarded as "not an actual issue" by large corporations that don't value the humain intelligence and regard talent as a replaceable ressource, much like any other ressources they can buy with money.

However,  and in times of crisis, hiring and recruiting talent has proven to be a very challenging task when a company is facing other challenges with its sales and revenue. Most of the times, budget cuts start by freezing all open positions, putting ongoing hiring process on hold and for extreme cases, firing people recently hired, profiting from the trial period where they can fire new hires without repercussions .


This may be a strong factor in the prominent decline of certain corporations. And we all know (Except those idiots in certain places) that talent is NOT REPLACEABLE !

There are definitely more complex reasons and factors on this article' subject, however boring my readers is the last thing I want to do now.